The Guernsey International Business Association has said the re-establishment of an air link to London Heathrow is “central” to the island’s economic ambitions.
Jo Peacegood, Chair of GIBA, said the move would serve both international finance clients and also draw more visitors to Guernsey.
“It will improve Guernsey’s connections to long-haul intercontinental business hubs in our target markets. GIBA is also supportive of having a large reputable brand such as BA operating the route,” she said.
“With direct access to Heathrow, one of the world’s premier global hubs, Guernsey now offers onward connections to over 80 international destinations.
“This strategic investment in connectivity is central to Guernsey’s economic ambitions and our ability to serve the evolving needs of our international client base.”
But Ms Peacegood acknowledged that essential routes delivered through States-owned Aurigny must be protected and “remain sustainable in the long term”.
She mentioned morning and evening rotations to London Gatwick and London City airports as being key, with Aurigny suggesting that these could be slimmed down if a large number of travellers choose to switch to the British Airways service.