The company has more than 750 roaming agreements to allow its customers to connect when they are abroad.
Building on those networks, JT has developed products to help other operators monetise their own services, including texts and ‘Home Location Registers’ (HLR), which allow carriers to determine the home country and network of a mobile subscriber.
Tom Noel, Managing Director of JT International, the division responsible for growing the group’s global business, said: “JT has been in the business of messaging since its conception and has been one of the industry’s leading pioneers. Reaching four billion transactions is a significant milestone for us and moves us closer to our goal of becoming the Operator of Operators for messaging.
“Despite the growth of services such as WhatsApp and Snapchat, messaging remains preferred method to reach a customer and big players like Google, Facebook and Apple all use it, for example, for two-factor authentication. Chatbots are also becoming popular, especially in call-centre environments. Although some people have predicted the end of messaging, it is very much alive and well, and our growth confirms this.”