Created with customers in mind, Smart Money provides a transparent and simple approach to personal loans, debt consolidation, property lending and business finance and offers approved borrowers access to fixed-rate unsecured and secured lending.

Smart Money will connect local customers with lending solutions and aims to provide consumers the leverage to ensure they get the benefits of comparison shopping, a better understanding of their options and information to navigate through the often complex loan application process which results in a higher level of satisfaction. 

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Pictured: Denny Lane, Head of Business Development for the Smart Money brand.

Speaking about the launch, Denny Lane, Head of Business Development for the Smart Money brand said: “Getting a loan can be a complex and stressful process. At Smart Money we believe it’s important that individuals and businesses have choices when it comes to finding financial support.

“We have very wide access to the market of lending options, and a very high approval rate due to our deep understanding of the loan approval process and access to a large set of funding sources, so through one point of contact, we can find a fair and reasonable deal for our customers.”

Smart Money customers will be able to apply online in minutes through a mobile-friendly form and get an approval in principle without affecting their credit record. Qualifying customers will be offered the opportunity to discuss a loan to fit their schedule and budget and, once approved, could receive their funds within 24 hours.