Marc Pullman, Chief Operating Officer at Accuro, commented: “Given the constraints of the strict 90 day window from date of purchase through to Brand launch and the finite financial resources available, having the industry recognise the excellence of the depth of work carried out has been a clear nod to the sterling Project Management skills practiced by both The Beach and Accuro.”

Joe Mckenna (pictured), Strategic Director at The Beach, added: “Increasing political, social and regulatory pressures make differentiating by product in this industry extremely challenging. Pleasure from purchase is relatively disassociated due to the intangible nature of the services being provided, and so reputation, culture, processes, people and relationships have to be at the centre of any successful business endeavour for financial services firms.

"It has been highly rewarding to have partnered with Accuro management on such a project as they really did appreciate the importance of these often overlooked considerations. For the approach taken and the quality of solution achieved to then be validated by the CIM has been a well-deserved badge of approval for The Beach team and our market offering. We’re delighted.”

Winners for the awards will be announced on 12 April at Grosvenor House Hotel in London.