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Brand Champions relocates to Jersey

Brand Champions relocates to Jersey

Tuesday 28 September 2021

Brand Champions relocates to Jersey

Tuesday 28 September 2021

UK marketing agency Brand Champions have relocated to Jersey.

The agency have worked with clients such as British Airways, Royal Caribbean, Pfizer and Nestle, and are looking to share their advice with Jersey businesses.

"Destinations like Jersey can be challenging to market to potential visitors as they don't sit neatly within a super-luxe or a budget holiday category," founder Fiona Wylie said.

"They operate within what I call the 'squeezed middle'. The audience for this segment is less clearly defined and often highly nuanced. It is a target market we have experience reaching at Brand Champions and I see huge potential for growth here in Jersey."

She added: "Having experienced a Jersey welcome myself over the last few months and as a token of my confidence in the growth potential for the sector, we wanted to offer a no-obligation one-to-one to the industry, particularly after the grueling 18 months they have endured."

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