Sony marketing expert joins Sure

Tuesday 26 March 2019

Sure has appointed a marketing expert from Sony as its new Head of Marketing across the Channel Islands and the Isle of Man.

Francesca Vadher has worked in marketing communications within global blue-chip brands for over 20 years and joins Sure from Sony Digital Cinema where she was Head of Marketing for Europe and the Americas.

She grew up in Jersey and completed a Diploma in Marketing and Tourism at Highlands College before achieving a BA Hons in Marketing and International Business at the University of Bedfordshire. 

In her new role, she will be responsible for the planning and managing of consumer and corporate marketing campaigns. 

Alistair Beak, Chief Marketing Officer at Sure said: “Francesca has an impressive background and has proved that she is experienced at developing brands and managing international marketing campaigns. 

“She will be working across the islands Sure serves to understand how Sure can support the specific needs of our customers and developing both corporate and consumer activity. I know she will be a real asset to the business and to the Sure team.”