Given how far ahead in terms of active users Instagram is to Twitter, and that it’s owned by Facebook, it seems a little strange that Instagram is only just getting around to adding a translate button to the app – but we’re not complaining.
Over the coming month the feature will be rolled out, Instagram explained, with a translation button appearing alongside posts and bios written in a language different to your own.
There may be some languages Instagram doesn’t support at first, or that it can’t detect, but this is no different to other services out there. It means you’ll finally be able to understand what your favourite Japanese photographer has been captioning their posts, or what the word for avocado is in Latvian. It’s a big step.
It will take a long time to reach the 1.65 billion active users of its parent company, Facebook, but the picture sharing network recently passed the 500 million active users mark, and updates like this will only help that number grow.