Pictured: Dean Blackburn, new ZEDRA CEO.

In his new role as Deputy CEO, Dean Blackburn will work with the senior leadership team to shape the strategic direction of ZEDRA.

The firm said Mr Balckburn brings a “track record of delivering commercial results”, and described him as a “people-first leader” with a “commitment to developing and empowering teams, which has translated into strong business performance and growth”.

He joins ZEDRA from JTC, where he began in 2019 as Group Director to the CEO’s Office. He later served as JTC’s Chief Commercial Officer before taking up the Group Head of Institutional Client Services role in 2022. 

Ivo Hemelraad, CEO at ZEDRA, commented: “We are delighted to welcome Dean to ZEDRA. His unique blend of people-centric leadership and commercial acumen aligns perfectly with our values and our vision for the future. 

“We are confident that Dean will play a pivotal role in driving our business forward and achieving our strategic goals.” 

Mr Blackburn said he was excited to join ZEDRA at such a dynamic time in the company’s journey”.

I look forward to contributing to the continued success of the business, driving innovation, and most importantly, supporting our talented teams to reach their full potential,” he added.