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Oi has appointed experienced marketer and agency professional Pip Queripel as the Managing Director of its Guernsey operation.
The appointment is part of Oi’s next phase of growth across Guernsey, Jersey and London. Jersey Director Heather Townsend has been promoted to Jersey Managing Director.
“I have been really impressed with the structure, people, passion and client service that Oi offers. I have worked both with, and for, a number of top agencies over the past 15 years and truly believe that Oi has combined infrastructure investment with great people to deliver market-changing solutions to its clients. I am really looking forward to joining the agency as it takes the next step towards achieving ambitious growth plans,” said Ms Queripel, whose focus will be on managing the Guernsey team and clients as well as Oi’s UK and international client base.
She has extensive agency and marketing experience. She moved to Guernsey in 2004 having worked at London agencies for five years. Her agency experience encompasses working with an impressive array of blue chip brands including Baileys, Carling, Coca-Cola, Disney, Grolsch, Microsoft and T-Mobile before she moved to Diageo to manage their creative agencies, working across their extensive portfolio of products. She was Head of Marketing and Business Development at a leading international law firm for five years and has been consulting for various Guernsey businesses over the past couple of years.
Founder and owner of Oi, Peter Grange has become Chief Executive Officer with a focus on liaising with the Managing Directors and Ben Clarke, Creative and Digital Director, to develop new business across all markets including the London operation.
“It’s important to make this structural change at this stage in Oi’s life. We’re ten years old and this is a pinnacle moment I’ve been looking forward to for a while. I now have my dream management team,” said Peter. “This new management team structure will enable me to focus on ideas, strategy, leadership and business development to take Oi to the next level. It’s going to be good fun.”
Paul Luxon, Oi Chairman, said the agency will continue to look for growth opportunities including acquisitions across Guernsey, Jersey and London in 2015, following a successful 2014.
“Making clients more successful is our priority and we are committed to developing a market-leading agency. Following the acquisition of award-winning Jersey creative agency Arcade earlier this year, we are open to discussing acquiring other agencies in the Channel Islands that would complement Oi’s full-service agency offering,” he added.
”Having Pip on board will further strengthen our client-focussed approach to delivering the best agency services in the Channel Islands and beyond.”
