Saturday 18 May 2024
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Commercial Business Manager - E-commerce - Fixed Term Contract

Management Enquire


Type:Full Time

Full Description

The Commercial Team at Ports of Jersey ("PoJ") are responsible for managing and leading on the Company’s commercial activity encompassing aeronautical/non-aeronautical and maritime/non-maritime activities such as concessions, use of real estate and route development.

The team are looking for a Commercial Business Manager on a 6 month fixed term contract to develop and deliver new car parking products and e-commerce services from concept to BaU. 

Key Responsibilities

  • Develop and execute strategic plans to drive the creation of our e-commerce car parking business.
  • Analyse market trends, competitor activities, and customer behaviour to inform decision-making.
  • Establish and nurture the relationship with our key e-commerce platform and technology partners.
  • Collaborate with cross-functional teams to integrate our e-commerce solution and optimise its performance.
  • Monitor and analyse key performance metrics such as sales, conversion rates and customer satisfaction.
  • Implement strategies to optimise website usability and customer journey.
  • Continuously assess and improve online merchandising strategies, pricing models, and promotional campaigns.
  • Work closely with the Commercial Business Manager's and senior management team to prioritise and launch new e-commerce initiatives.
  • Manage the product catalogue, including product listings, descriptions, and attributes.
  • Collaborate with the marketing team to develop and execute digital marketing campaigns, including Search Engine Optimization (SEO) and Search Engine Marketing (SEM), email marketing, and social media advertising.
  • Leverage data-driven insights to personalise marketing efforts and enhance customer engagement.
  • Coordinate promotional activities, discounts, and loyalty programs to drive customer acquisition and retention.
  • Ensure adherence to legal and regulatory standards in all aspects of online retail operations.
  • Identification and delivery of opportunities to grow commercial income. 
  • Analyse financial data and reports to gain insights in to how to improve performance and maximise growth, presenting these to the wider organisation including the executive team and external stakeholders.  
  • Preparation of weekly and monthly commercial reports.  
  • Support in the development and delivery of the Commercial Strategy and the Strategic Business Plan (SBP).  
  • Responsible for ensuring the commercial project delivery outcomes are met within time frames and SBP and commercial objectives.  
  • Work closely with the Project Management Office to manage the E-commerce project as required.

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