Digital Marketing /E-Commerce Growth Manager
About Jersey Hemp
Jersey Hemp are Jersey based multifaceted
company operating in the health and wellness area.
The business has four main
areas of focus, a consumer division, seed cultivation division, a health and wellness
and specialist divisions.
Jersey Hemp is the only Hemp
producer in the British Isles to be granted a License to extract and produce
CBD. Due to this Jersey Hemp is truly unique in being the first of its kind in
being able to manage the full CBD production process from cultivation through
to extraction & bottling.
Our seed division specialises
in developing new fully organic cultivars and have submitted the first new
variety of Hemp in the British Isles.
We are an industry leader in
the cannabis industry and recognised nationally as experts in our field.
About the Role
You will be tasked with working closely with the Senior
Management of Jersey Hemp to accelerate sales via our online channels (our own
WooCommerce website Amazon Vendor Account and any other 3rd party
channels and marketplaces that are suitable). The team around you are some of
the leaders in Hemp Cultivation and Cannabinoid extraction and can really
support your efforts in storytelling for the brand.
General marketing experience
is an essential because growing our sales necessarily means growing our brand
awareness, and you will also take ownership of developing our brand awareness
online. Many conventional digital channels for customer acquisition are blocked
by site policies – paid Google, almost all paid Social, so lateral thinking is
a must. This is no ordinary E-Marketing role!
We are looking for candidates
who really understand customer journeys, how to scale the awareness of Jersey
Hemp and drive sales. This is a strategic role that comes with a high degree of
autonomy and budget management.
Strategy – Map the consumer journey to consumer
touchpoints across all channels
Analytical – measure what is working and what is not and
act decisively to focus budget on efficiency & ROI
Execution – understand the online and offline marketing
mix and be able to implement best in class campaigns (alongside creative
partners), continuously appraise media for new opportunities, oversee content
creation in-line with SEO goals, and drive online brand awareness campaigns
(for example via media placement, influencer management, niche-interest blogs,
Stakeholder Management – report accurately and
regularly to senior management and board level on results, learnings, and next
Driven Optimisation – manage CRO and
experimentation across our ecommerce website
For full details and requirements please visit
How to apply
To apply for this job please email email@example.com.
For more information please visit https://jersey-hemp.com/vacancies/ecommerce-growth-manager/.
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