Wednesday 11 December 2024
Select a region
News

‘Easy’ does it…

‘Easy’ does it…

Thursday 16 November 2017

‘Easy’ does it…

Thursday 16 November 2017


Shakespeare’s Juliet once asked, “What’s in a name?” Quite a lot, apparently. The founder of easyJet is taking a Jersey-based company, and its owner, to court for just that reason.

Entrepreneur and easyGroup mogul Sir Stelios Haji-Ioannou claims that his band of brands are the only ones allowed to use the ‘easy’ prefix in their names.

According to Sir Stelios, any other use is “unauthorised” - and he’s refusing to be easygoing about it.

He has taken a lawsuit against Yannick Pons and his company W3 Limited, which is based in Britannia Place, Jersey, in a bid to stop him using the ‘easy’ brand without permission on website EasyRoommate.

easyroommate.jpg

Pictured: The website for EasyRoommate, which falls under Mr Yannick Pons' Jersey-based W3 Ltd company, is being taken to court over its 'easy' prefix.

But Mr Pons contends that the Sir Stelios only obtained a trademark for the word ‘easy’ in the year 2000 - already one year after the flat-share friend finder was launched. Sir Stelios' trademark bank is already impressive - there are around 1,000. 

The pair will appear at the High Court in London this month to finally set out their cases after two years of fighting outside the courtroom.


Sign up to newsletter

 

Comments

Comments on this story express the views of the commentator only, not Bailiwick Publishing. We are unable to guarantee the accuracy of any of those comments.

You have landed on the Bailiwick Express website, however it appears you are based in . Would you like to stay on the site, or visit the site?