Jersey Hospice is hoping to "attract a younger demographic" to its charity shops through a new partnership with a high-street brand which it hopes will help promote sustainable fashion while raising money.
As part of the #ThatNewLookFeeling campaign to reduce landfill waste, New Look's Jersey store has pledged to donate any unsellable stock to Jersey Hospice's stores.
These items will then be sold with proceeds going directly to Jersey Hospice Care.
Julie Bell, Senior Shop Manager, said: "We are excited about this partnership with New Look, and we hope it will attract a younger demographic to our shop. The product is now available to shop in our stores and there are some fabulous clothing items ranging from teens to adult.
"Where any items don’t meet the standard for being sold, Jersey Hospice Care uses them for textile waste which also brings monetary value back to the Hospice.
"Our Charity Shops can be a lifeline to members of our community and this is another way we can support them, as well as raising vital funds for the Hospice to continue to offer care to patients with life limiting disease and support their families."
Pictured: Julie Bell, Senior Shop Manager at Jersey Hospice Care.
Katie Pryce, CSR Manager at New Look, added: "By partnering with Jersey Hospice Care, we are not only able to meet our commitments to reduce waste and increase circularity, but also get to support this local charity and our positive local impact pillar."
New Look is the most recent of a whole host of high street stores who have announced partnerships with various charities across the UK as a way to reduce waste and raise money for charity.
Zara-branded clothes started appearing in British Red Cross charity shops across the UK at the end of last year, but last month was the first time the brand's clothes hit the Jersey branch at Snow Hill.
New Look clothes can be found at both of the Jersey Hospice Care charity shops from Monday to Saturday, 10:00 until 16:00.
Donations are accepted at both the St. Helier and St. Ouen stores on the same days between 08:30 until 15:30.
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