Plans to build a 179-room five-storey hotel, conference centre, spa treatment rooms and swimming pool with 124 parking spaces at Strive in St Peter have been submitted for approval.
The complex, if approved, will be built between Jersey Bowl and the existing Strive Health, Fitness and Medical Facility along the Airport Road.
This vision for Strive was first unveiled to the public at the beginning of July but now detailed floor plans and technical documents, including noise assessments and a business plan, have been included with the planning application.
A ‘planning policy statement’ included with the submission states: “The development forms part of a long-term vision to establish a unique, high-quality sports and tourism destination in Jersey, building on the success of the completed Strive Health, Fitness and Medical Facility (Phase 1).
“This Phase 2 application introduces a premium hospitality offering that directly integrates with the wellness and sports infrastructure already on site.”
The statement adds: “Finally, it is envisaged that a future Phase 3 will deliver new facilities to support indoor sports, rugby, and football. Collectively, all three phases will promote and support the health and wellbeing of the Island community.”
It continues: “The Strive Campus has evolved in response to identified gaps within Jersey’s physical infrastructure for health, fitness, and visitor accommodation, and diversification of the island’s economic and tourism sector.
“In recent years, the contraction in hotel bed spaces has become a recognised challenge, with Government officials and industry stakeholders highlighting the need to reverse the decline and support year-round tourism.
“Concurrently, Jersey’s positioning as a host for elite sports training and large conference events has been constrained by the lack of suitable, co-located accommodation and event space.”
The statement argues that the application “directly addresses those issues” through:
- Provision of a premium 4/5-star hotel adjacent to world-class sports facilities.
- Introduction of large-scale business and entertainment event space through the proposed conference centre.
- Creation of an integrated spa and wellness offering connected to the existing medical and training centre.
- Enhanced site access and landscape design to support public engagement and community benefit.
The external appearance, materials used and landscaping are ‘reserved matters’ in the application, meaning they will be submitted and agreed at a later date.