SPF Private Clients, which has been brokering mortgages in Guernsey since 2006, has announced its launch into the Jersey market.
A part of the Howden Group, the firm said the expansion was intended to increase access to independent mortgage and protection advice for Jersey residents and businesses.
The firm highlighted a significant difference in how mortgages are arranged between the two islands, with approximately 70–75% arranged through brokers in Guernsey compared to just 25% in the bigger island.
The Jersey team, led by Jersey Head Paul Hyde and Senior Mortgage Adviser Lucy Munroe, will initially operate from Unity Chambers on Halkett Street, but has plans to relocate to officers near the Yacht soon.
Benefits of brokers
Mr Hyde said: “Rather than being viewed as an additional cost, brokers provide access to a wider range of lenders and options, helping clients secure terms that align with their long-term plans.
“Broker advice is sometimes under-utilised locally, and there is an opportunity to better highlight the support, choice and insight available to borrowers across Jersey.”
He said greater awareness of how brokers operate could “help people make more informed decisions and access appropriate solutions for their circumstances”.
He added that he was “pleased to be establishing our presence in Jersey”, working closely with residents and businesses.