Founded by Lynne Capie, who has now become a Co-owner and Director of Switch, Soteria aims to support clients in preparing for and managing crises, with a focus on cyber incidents.

On the partnership and her appointment, Ms Capie commented: “I am privileged to be leading a team of brilliant communications professionals at Switch. Between us we have experience in the finance, legal, hospitality, charitable and government sectors in Asia, Europe, the US and in the offshore jurisdictions.

“It is particularly exciting to combine this expertise with the existing talented team of creatives, digital marketers and web developers at Switch. Collectively, we are all passionate about what we do and we are driven by delivering results for our clients.”