Bedell Cristin appoints local agency for global branding

Tuesday 27 March 2018

International law firm Bedell Cristin has appointed local full-service creative and digital marketing agency, Oi, to support its global brand.

Oi has been tasked with strengthening the brand messaging, as well as developing a sub-brand for the firm's residential property team.

Rebecca Stannard (pictured), Head of Marketing and Business Development, said: "We approached Oi to help with local implementation, following our recent rebrand. They quickly understood the challenges that we face and have helped to deliver innovative and creative solutions to the briefs provided. Their support is helping us to more effectively deliver our brand positioning of strength and solidity, delivered with flair."

Heather Townsend, Head of Oi Jersey, added: "The Bedell Cristin brand is really interesting to work with from a strategic and design perspective and the Oi team have loved getting to know the brand and help strengthen its messaging and reach. We’re looking forward to working closely with the Bedell Cristin team across a range of projects and initiatives in the coming months."