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Jersey-based sleep drink signs deal with Holland & Barrett

Jersey-based sleep drink signs deal with Holland & Barrett

Thursday 26 August 2021

Jersey-based sleep drink signs deal with Holland & Barrett

Thursday 26 August 2021


Jersey-based company Sleep Well has signed an exclusive UK sales and distribution deal for its new oat drink with Holland and Barrett.

The non-dairy drink will be sold in nearly 800 stores - including in Jersey and, for the first time, Guernsey - and will be available online.

Sleep Well - which uses valerian as an active ingredient to help sleep - was launched four years ago.

"Since we launched Sleep Well, there has been a strong demand for us to introduce a non-dairy version to complement our delicious vanilla and chocolate dairy range," said co-founder Sam Watts.

After extensive product development we launched our creamy Oat drink earlier this year. Securing this nationwide listing with Holland & Barrett is a huge achievement for our business and gives even more people the chance to enjoy Sleep Well as part of a positive and healthy bedtime routine."

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