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People thinking about booking a trip to Jersey can now ‘try before they fly’ with a unique virtual experience of what to expect.
Visit Jersey have launched a new interactive video campaign so that people can get an honest taste of what the Island can offer them before they even leave the sofa.
Local cameramen have spent the last few weeks capturing the essence of Jersey – with footage of the breath-taking beaches at St Ouen to shots of the dramatic views from Mont Orgueil Castle.
Everyone who logs on to www.escapetojersey.com gets to answer some questions about the type of holiday they are looking for - whether it’s a Five Star break or one under the stars, relaxed or energetic, beach café or Michelin starred, party time or ‘me time’, someone looking for a bargain or ready to splash their cash.
The answers will generate a unique one minute video of their “virtual” Jersey experience which can then be shared with friends and family using #EscapeToJersey.
Visit Jersey's Head of Marketing Adam Caerlewy-Smith said: “The travel and tourism industry is undergoing a huge revolutionary change in the way it seeks to engage new visitors and to continue to appeal to existing ones. We wanted to challenge people’s perceptions of Jersey and capture rich data which can shape future marketing initiatives.
“The ‘Escape to Jersey’ campaign puts a little slice of island life in the palms of potential visitors and shows them what escaping to Jersey really feels like.”
Everyone who creates a video will be entered into a competition for a chance to win their own Escape to Jersey and you can find out more here.
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