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New recruit to help Bulls "do what they do best"

New recruit to help Bulls

Monday 11 September 2023

New recruit to help Bulls "do what they do best"

Monday 11 September 2023

Jersey Bulls' newly recruited Head of Performance Analysis will be using game data and strategic insights to help the team move "higher up in the footballing pyramid".

Sam Bickley – who is currently studying ‘Sports and Exercise Science’ at Liverpool John Moores’ School of Exercise Science – will use data and video analysis techniques to allow both players and coaches to make more informed decisions on and off the pitch.

His role will focus on enhancing the team's tactical ability and overall performance, and Sam says he hopes to help Jersey Bulls move "higher up in the footballing pyramid".

Sam will work closely with the coaching staff to provide them with comprehensive data insights that will aid in making informed tactical decisions during matches. 


Pictured: Sam said he hopes to "empower the [Jersey Bulls] players to go out and do what they do best.”

A crucial part of his role will be empowering players with the knowledge of their individual performance to aid development and maximise their potential.

Video analysis ahead of fixtures will also equip players with the tools they need to anticipate opponents' moves and adapt their gameplay accordingly.

The role also extends beyond individual matches, encompassing the monitoring of team performance over the course of the season.

Leveraging data from newly invested equipment, Sam will gather and interpret insights to identify trends, strengths, and areas requiring attention.

Sam said: “I’m really looking forward to the challenge. I think that it’s a great club who deserve to be higher up in the footballing pyramid and hopefully I can help them to achieve that.

"It will be a learning experience for both me and the club, but hopefully we can empower the players to go out and do what they do best.”

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