The Channel Islands Coop is donating 10p from every cup of self-service coffee it sells in store, to the Guernsey Alzheimer’s Association.

CEO Mark Cox said: “Supporting our community is at the heart of everything we do at the Coop. That’s why we’re so pleased to be able to combine our new coffee offer with meaningful fundraising for a charity that plays such an important role in island life.

“The work that the Guernsey Alzheimer’s Association does is truly incredible and if we can make even the smallest difference with this initiative, we’ll be very happy!”

The charity said it is grateful to be chosen by the Coop to receive the money, which will help fund vital services for people living with dementia and the families who care for them.

“We are delighted to be chosen by the CI Coop for their new initiative with Ground & Co. This partnership shows a real commitment to our community and means so much to everyone at the Guernsey Alzheimer’s Association. Every cup purchased helps us continue providing vital support to islanders living with dementia and the families who care for them, reminding our community that no one has to face dementia alone.”

The fundraising initiative links with the Coop’s new coffee supplier, Ground & Co which it says “is more than just a coffee brand”.

The coffee itself is said to be ethically sourced, with its beans supporting the ‘Women in Coffee’ programme in Tanzania’s Mbozi district.

The initiative “empowers local widows and divorced women, giving them independence and economic opportunities through coffee farming”.

The coffee is also served in waste‑free, renewable cups.

A spokesperson for Ground & Co said it is a “fully integrated coffee-to-go brand rooted in sustainability, community, and exceptional quality”.

“Created for today’s retailers and consumers, our ambition is to make a lasting impact on the market, underpinned by a strong commitment to accountability, affordability, transparency, and service. We’re incredibly proud to be introducing our coffee to the people of Guernsey and delighted to be partnering with Channel Islands Cooperative and Guernsey Alzheimer’s Association in support of such a meaningful cause.”